Liverpool back down over Liver Bird trade mark

Liverpool has agreed to drop its legal challenge to trade mark the Liverbird, after the city council told the club it would oppose the bid, reports the Liverpool Daily post.

Liverpool city council deputy leader Cllr Flo Clucas said: "I am delighted the owners of Liverpool FC have seen sense and withdrawn this controversial application.

"The outcry from residents and the threat of a legal challenge from the council has forced them to think again about registering the Liverbird as its own, exclusive trade mark.

"The Liverbird is and will always remain the proud symbol of the whole city.

"The city council has no objection to the football club registering its own badge, and this should be more than enough to prevent its shirts and merchandise from being counterfeited.

"There was never any justification for them attempting to claim ownership of the Liver Bird which would have prevented the council and hundreds of other organisations from using the city’s iconic emblem."

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