Liverpool have renewed their long-running partnership with IT, electronics and furniture retailer Courts Asia, reports, www.sportspromedia.com/. The firm has been a club partner since 2008 and will now remain a regional sponsor in Singapore and Malaysia through the 2015/16 season.
Under the contract, Courts will continue give fans the opportunity to win signed merchandise and VIP match tickets. The firm will also support the Courts and Liverpool Football Academy, where aspiring players are coached by professional coaches and an ex-Liverpool player.
Billy Hogan, Liverpool's chief commercial officer, said: "We're very proud of our partnership with Courts who have a shared vision of supporting grassroots football in Singapore and Malaysia. This is the longest regional partnership of its kind, so it's fantastic to be able to announce this extension."
