Newcastle United boss Kevin Keegan admits they face a big battle convincing Europe's top names to Tyneside.
"You hear Thierry Henry say he wants to be back in London, and that is a well known fact with a lot of foreign players.
"But we are where we are. We're not going to move this franchise like they do in America.
"Players have to move here, they have to live here, they have to put up with the weather and they have to enjoy playing in this stadium."