While the Tigers did ponder a move for Deeney last season, there are currently no plans to push for a deal in this transfer window.
Asked about the Deeney speculation, Bruce told Radio Humberside: "It's not true, I can say this time it's definitely not true.
"We enquired about Troy Deeney on deadline day last year.
"Before we signed Shane Long and Nikica Jelavic, we had a little nibble then, but that's all it was.
"This year, no, not interested."
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