Tottenham winger David Bentley was discussed at yesterday's England media conference with Roy Hodgson.
Bentley made his England debut in 2007 at 23, having been described as having the potential to be another David Beckham by Steve McClaren.
But within a year, Bentley's international career was over and last week he was loaned out to Russian outfit FC Rostov.
"I remember him breaking on the scene as a talented winger, so that might be true," said Hodgson, when asked if Bentley had been a victim of excessive hype.
"But its not an English thing.
"When people come on the scene, it's normal they're going to excite the general public and get the attention.
"But if they're going to be real players, they'll come through it. You have to deal with the hype."