Gold Coast United chairman Clive Palmer has blasted Brisbane Roar coach Frank Farina.

Palmer believes Farina has set a poor example as coach of the Roar as the club has been labelled the new 'bad boys' of the A-League.

The former Socceroos boss was sent from the pitch during the Roar's 1-1 draw with Wellington Phoenix on Sunday which also brought about seven yellow cards and a red for his players.

"It's a bit rich for Frank Farina to be criticising myself and the Gold Coast club when the Roar have enough problems of their own with an alarming lack of discipline and ordinary performances on the field," Palmer said.

"On the one hand we have Frank Farina calling for the FFA to take action against me while the Roar have become one of the most ill-disciplined teams in the A-League.

"Farina is trying to put the boot into other more successful clubs and officialdom but most of his problems are of his own making and in his own backyard.

"Farina has given great service to football in Australia and its time for him to act in accordance with his status in the game and set an example.

"He should stop arguing with referees and instruct his players to act with greater discipline."