Selling the naming rights for Eastlands is high on the agenda at Manchester City.
The Daily Mail says having told manager Roberto Mancini there will be no more wild transfer spending for some time, City are looking to increase revenue to balance the books before the FIFA Fair Play rules come in for 2013-14.
They will continue to pursue Wolfsburg striker Edin Dzeko but most of their activity this January will be selling players.
City will also auction the naming rights to their stadium soon and are confident commercial opportunities being explored in Asia will do much for their turnover.