Chelsea’s UEFA Champions League triumph netted the club Eur59.4 million in revenue, according to figures released by European football’s governing body, reports SportBusiness.
UEFA said that a total of Eur754.1 million was distributed to clubs competing in the competition last season, with Chelsea securing nearly Eur20 million more than beaten finalist Bayern Munich. Chelsea secured Eur29.9 million in participation, match and performance bonuses in the group and knockout stages, including the final, as well as Eur30.04 million from the television market pool.
By contrast, Bayern earned a total of Eur41.73 million, with Eur26.9 million in participation, match and performance payments, and Eur14.83 million from the TV market pool.
Triumph in the final itself was worth Eur9 million to the Blues with their Bundesliga opponent securing Eur5.6 million for runners-up spot.
The 2011-12 Champions League’s top-five revenue generators were rounded out by beaten semi-finalists FC Barcelona (Eur40.6 million) and Real Madrid (Eur38.4 million), while quarter-finalist AC Milan gained Eur39.9 million.
Monies from the television market pool were distributed according to the proportional value of the national TV market each individual team represented, among other factors. This national variation was demonstrated by the presence of Manchester United in sixth position (Eur35.2 million), with the lucrative English Champions League rights allowing United to figure highly despite failing to reach the knockout stages of the competition.
UEFA said in May that Europe’s leading clubs are set to receive a 15% increase in prize money for the next three seasons of the Champions League.
UEFA’s current three-year Champions League broadcast and sponsorship cycle has earned Eur1.1 billion annually. However, David Taylor, chief executive of the commercial arm of European football’s governing body, UEFA Events, has said increased demand and rising contracts will see combined revenues for the Champions League and Europa League exceed Eur1.5 billion for the 2012-15 cycle.