England coach Fabio Capello will be swimming in money if he can turn his team's World Cup fortunes around.
The Sunday Mirror says the Italian has been bombarded with commercial deals currently worth about £6m and rising by the day if he can lead England to success in South Africa.
The unimpressive start to the campaign against the USA and Algeria has not put off global companies from approaching Capello's lawyer son Pierfilippo, who oversees all his commercial activity.
Capello and son were forced to abandon one multi-million-pound project prior to the World Cup when the FA claimed it would be inappropriate for him to endorse a controversial player rating website called the Capello Index.
There is nothing in Capello's England contract to prevent him from cashing in on England's success.
Four companies - Nokia, Vodafone, Mercedes Benz and a leading bank believed to be HSBC - have made it clear they would throw money at Capello to endorse their products if England meet with success in South Africa.
Even supermarket giants Sainsbury's have jumped on the bandwagon.
They are prepared to go head-to-head with bitter rivals Tesco to get the Italian to film a lucrative ad, provided Capello can turn the tide of adverse publicity and make England winners.