Manchester United have signed a licensing deal with US hat manufacturer New Era, reports, www.sportspromedia.com/.

The global deal will run until at least 2020 and will see New Era design an initial 2015/16 range of Manchester United caps in in 'five core headwear silhouettes' for release across October.

The company is best known as the long-time official manufacturer of Major League Baseball's on-field caps.

"We couldn't be more thrilled to partner with Manchester United on a global level," said Christopher H. Koch, president and chief executive of New Era. "As New Era continues to expand its international reach, growing our business in world football was a natural progression. A partnership with such a globally revered club is a great opportunity for us to bring quality headwear to the football market."

Manchester United group managing director Richard Arnold said: "Manchester United's success is built on the support of its fans. Throughout history, our supporters have pledged their allegiance to United by wearing the club crest and we are delighted to be partnering with New Era to bring fans a fresh approach to the branded headwear available to them.

"With over 90 years in the industry, New Era is the leading creator of leisure headwear, producing quality products for sports fans all over the world and we are excited to be introducing its products to our loyal fanbase."