Dyche says critics of the money in the game should focus their spotlight on Hollywood.
"Take Daniel Radcliffe, who played Harry Potter," Dyche said. "He starts off with the first film, he's 13 and he gets £150,000. Do you think he got that for the second film? He certainly did not.
"Then the third film comes along and now he's 15 and let's say he gets £15million. He isn't getting £15m for the fourth, he's getting £35m and he's still only 19.
"No-one comes along and says: 'No, no, no, give him £150,000 - that's what he got for the first film'. So why should it be different for sportsmen?
"If we're saying someone is earning £650,000 a week in China now, a new TV deal comes out (here) and blows the last one out of the water, then that can only add to the resource base of a club.
"There seems to be a lot of people saying, 'yeah, OK we'll do that' and they have their reasons. That's the way I see it."