Championship Cardiff City will hand out free red scarves to every fan at the visit of Brighton & Hove Albion on Tuesday, reports BBC Sport.
Cardiff controversially changed from their traditional blue kit to a red strip for this season.
Malaysian backer Tan Sri Vincent Tan has paid for the scarves which will be given out before kick-off at the Cardiff City Stadium.
"It's a gift and a thanks for people backing his team," said boss, Malky Mackay.
The Bluebirds are currently the Championship league leaders by eight points and have a game in hand.
Boss Mackay has backed the club's move to hand out the scarves ahead of the clash of against the Seagulls.
"Vincent Tan, our owner, wants to give everyone a scarf as a thank you and appreciation of people's commitment this season and who have backed the team," said Mackay.
"He was there again on Saturday and he will be there on Tuesday night and he wants to give a scarf so people can cheer the team."