Blackpool boss Ian Holloway admits it's difficult to come to grips with their £90 million Premiership playoff with Cardiff City.
Holloway, who is slowly shedding his joker tag, is on the verge of taking the Seasiders into the top flight for the first time since 1971.
He said: "This is a life-changing game. I don't think it will change Jose Mourinho's life if he wins the Champ-ions League, but it will change my players' lives.
"It will change the face of this club forever. We could get £90m and it's obscene me even saying it when people are starving in the world.
"It is a very surreal world we live in and our world could change forever even if we are trying not to look at it like that.
"It would mean business, loads and loads of business, lots and lots of people coming to watch their team in our ground, staying the weekend here and spending loads and loads of money.
"That's where it comes from with us. I don't think it affects Cardiff like it does this town and my lads know it and are excited by it."