The Lancashire Telegraph reported that research from Zoo magazine showed that Rovers were the fourth best value for money in the top flight, with each fan shelling out an average of £1,670.90 a season.

Simon Williams, head of sales and marketing at Ewood Park, said: "We are constantly striving to make watching football here as inexpensive as we possibly can.

"We believe we understand our market and listen and react to the people who matter the most - our fans."