Blackburn Rovers boss Sam Allardyce expects a passionate response from FA Cup opponents Blyth Spartans tomorrow.
"It will be passionate, it's a passionate area and they will want to come and see a Premier League club slip up," said the former Newcastle and Bolton boss.
"We have to take the surroundings and the atmosphere and use that as a positive.
"We're here to get ourselves into the fourth round of the FA Cup and make sure that we don't slip up or suffer an embarrassment that the wrong result would bring us. It would be an embarrassment if we didn't get through.
"I was at Millwall when we lost to Slough in the third round and I remember how bad that felt. None of us want to get knocked out."
With Premier League survival his priority, Allardyce is prepared to take a gamble by resting several of his senior players for the trip to the north-east.
"As a manager, you've got to make changes and rotate your squad," he said.
"This is an ideal situation to rotate your squad against a non-league team.
"We're a group of professionals in the Premier League and we should have enough to beat them but that's going to be down to good preparation and a positive mental attitude on the night."