Juventus defender Andrea Barzagli is urging teammates to show the same title hunger as last season.
Juve won the Scudetto after finishing the previous two seasons in the Italian top flight in seventh place.
"We weren't favourites when we set out last year, but we believed in ourselves and we ran out as winners," the January 2011 signing from Wolfsburg stated.
"We just need to make sure we keep going out there with the same hunger and determination, otherwise you stop going forward."