ABC Radio Grandstand has entered into a four year broadcast agreement with the Australian A-League as it looks to fill the void left by the departure of the Big Bash League, reports, www.sportspromedia.com/. Under the agreement ABC will cover every regular season and finals match of the 2013-2014 season via ABC Local Radio and Grandstand Digital Radio. The coverage will be supported by an online results service and the ABC app.
ABC's director of radio Kate Dundas said in a release announcing the A-League deal: "After such a stellar 2012 season, we're confident this significant investment will help grow the A-League and deliver a great game to new audiences across the country."
Football Federation of Australia (FFA) chief executive David Gallop also passed comment, adding: "Live sports on ABC Radio have long been a staple of Australian life and I'm delighted that hundreds of hours of A-League action will be on the radio this season.
"The national radio broadcaster adds significantly to our reach at a time when audiences for the A-League are booming and there's a massive surge in interest in football."
