Celtic manager Brendan Rodgers has ruled out the chance of Moussa Dembele leaving the club for a cut-price fee.
The French striker is reported to be the subject of bids of around £20million from Manchester City and Liverpool this winter.
The 20-year-old has been in stellar form for the Glasgow giants since moving from Fulham in the summer and according to Rodgers, in today's market, a player of his ability and age is worth much more than the bids being rumoured.
"Celtic will never have to worry about having to lose anyone for a sum of money that's not relative to the talent," he said.
"Gone are the days when someone's going to look at the Scottish market and think: 'We'll get someone out of Celtic because it's Scottish football…'
"A talent is a talent and, without being arrogant, I know what it looks like. World class players. I know what talent's like.
"I had a kid I put in the team at 17 and left Liverpool for £49m. That was a winger (Raheem Sterling). There are other examples."